It goes without saying that if you hope to achieve positive results for your website, you must choose a reliable and talented SEO company. It is important that you know what you’re looking for and identify a company that utilises effective long-term SEO strategies for the best results.
When it comes to SEO, there is good SEO and there is bad SEO. While good SEO ensures that your website reaches the top in the most organic way, bad SEO practices can have a detrimental effect on your page rankings. Black Hat SEO as it is known offers very promising results in the short term, however in the long term will have a negative impact on your website.
Black Hat SEO more or less includes techniques that goagainst the guidelines of Google and other search engines. If use of these techniques is identified by a search engine (which it eventually will be), it may lead to your website not only losing its page ranking but also being penalised for the use of such SEO. Some examples of Black Hat SEO techniques:·
.Cloaked content
.Forum and Social Bookmarking
.Stuffing of Keywords
.Automated link spamming
.Private blog network techniques
.Profile link spamming
Even in the rare instance that your SEO provider utilises Black Hat SEO and manages to avoid detection by the search engines, if they are willing to use these disreputable techniques, it raises the questions of what other corners are they cutting, and how reliable are their results?
There are a number of SEO service providers who may make use of such techniques to ensure quick results for your website. At SEO Poole, we are committed to utilising legitimate SEO techniques that deliver real results, offering transparency at all times. If you are in need of reliable and trusted SEO in Dorset for your business website, get in touch with us today.
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